PRESS RELEASE
August 2008---BEGINS---
FranchiseSales.com Launches Improved User Friendly Website
August 23, 2008 - FranchiseSales.com has redesigned its website to help further drive lead generation for its advertisers.
With more than 1,500 franchise systems, FranchisesSales.com is the world’s largest website helping franchisors recruit qualified franchisees. Between Jan 08 – Jun 08; more than 50,000 individuals approached a franchise opportunity through FranchiseSales.com.
The website has been redesigned with the following objectives in mind:
- To make it even easier for users to search and enquire on franchise opportunities.
- To generate more qualified leads for franchisors.
- To encourage users who do not have a specific franchise system in mind to explore and enquire on a franchise system as quickly as possible.
- To further ensure that FranchiseSales.com remains a cost-effective online marketing channel for franchisors.
The homepage has undergone a big transformation. We have added links at the top of the page thereby directing people into category searches and also made the search facility larger – this has been done through the introduction of more search options.
Further functionality has also been implemented to encourage prospective franchise buyers to make more genuine enquiries – this functionality includes the new “Request List” that can now be seen on all browse pages.
All of the improvements we have made are a reflection of FranchiseSales.com’s commitment to supporting franchisors looking to grow their network, as well as our commitment to being at the forefront of web design, usability and search engine optimisation best practice.
These changes are part of the first phase of enhancements FranchiseSales.com seeks to deliver over the next 12 months.